For what:
- Content creation is aimed at producing high-quality and attractive content that can be used to promote a brand, attract an audience, increase company recognition, talk about a product or service, educate and inform the target audience, etc.
- This content can be used in various marketing campaigns, on websites, in social networks, on television, as well as for internal use of the company (for example, for training personnel or presentations).
Includes:
1. Graphic design
- Creation of static images for various purposes, such as advertising, websites, social networks, etc.
- Branding: development of the corporate identity of the company, including the logo, color palette, typography and other elements to create a unique and easily recognizable brand image.
- Creating a logo book: a document that contains the rules for using the logo and other brand elements to ensure their consistency and integrity in various media.
2. Video production
- Script writing: development of plot ideas and description of the plot for the creation of video content.
- Selection of locations: search and selection of suitable locations for filming that meet the specified requirements and the atmosphere of the video.
- Selection of actors: selection of suitable actors or models for commercials, commercials and second video content.
- Analysis of competitors and selection of references: study of competitors and analysis of their video materials to determine trends and best practices, as well as selection of inspiration for developing own content.
- Editing: video processing, including editing, color correction, adding effects and titles to create a video ready for viewing.
- Video shooting: physical shooting according to the script, including working with cameras, lighting and sound.